
I've been through the Ladbrokes sign up offer terms, and it's how the £50 is split that really caught my eye. Your first bet needs to be £10 or more at odds of 1/2 (1.5) or bigger, and you'll get 5 x £10 free bets back whether it wins or loses.
Four can go on any sport, one goes on a football Bet Builder and the last one goes on a horse racing Bet Builder. Here's how to claim it, the bets that won't count and full terms and conditions.
The Ladbrokes new customer offer is open to new customers in the UK and the Republic of Ireland. If you're in Ireland, the offer works the same way in euros, and so you'll bet €5 to get 6 x €5 free bets.
Term | Detail |
Offer | Bet £10, Get £50 in free bets |
Qualifying bet | £10 or more, and it has to be the first bet on your account |
Minimum odds | 1/2 (1.5), with every leg of an acca at 1/2 (1.5) or bigger |
Qualifying window | Deposit and place your bet within 14 days of signing up |
Free bets | 5 x £10: 5 x Football Bet Builder |
Free bet expiry | 7 days from being credited |
Promo code | None needed |
Eligibility | New customers aged 18 or over who live in the UK or Republic of Ireland |
Excluded deposits | PayPal, Skrill, Neteller, Paysafe, prepaid cards and certain debit cards |
Stake returned | No, the £10 free bet stake isn't included in your returns |
Claiming the Ladbrokes sign up offer takes six steps, and the two that decide whether you get the free bets are how you deposit and what your first bet is. Below, you'll find our step-by-step guide on how to claim the Ladbrokes sign up offer.
Click here to be directed to Ladbrokes' site.
Click the 'Join Here' button.
Fill out the registration form with the details requested, and complete the checks to verify your account.
Within 14 days of signing up, deposit at least £10 with an eligible debit card.
Place your first bet with a stake of at least £10 on a sports market at odds of 1/2 (1.5) or bigger, within the same 14 days.
Once you've placed your qualifying bet, you'll be credited with 5 x £10 free bets.
Ladbrokes accept PayPal and paysafecard for deposits in general, but a first deposit with either won't qualify for the offer, and neither will Skrill, Neteller or a prepaid card. Ladbrokes' terms also exclude "certain debit cards" without naming them, and so if you're unsure about your card, it's worth checking with Ladbrokes' customer support team before you deposit.
No there isn’t a Ladbrokes promo code or bonus code to claim the Bet £10, Get £50 in free bets offer, as the free bets are applied once your first bet qualifies.
Your qualifying bet is the first bet you place on your Ladbrokes account, and it has to meet every one of the conditions below for the free bets to land.
A bet counts as your qualifying bet if it's your first bet on Ladbrokes, it's placed within 14 days of signing up, and it ticks off the following:
A stake of £10 or more
Odds of 1/2 (1.5) or bigger
Placed on a sports market
In an accumulator, every selection at 1/2 (1.5) or bigger
In an each-way bet, a win part of £10 or more
For example, a £10 bet on Liverpool to Win at 6/4 (2.5) would count, and it would return £25 if they win.
However, a £10 acca with Man City to Win at 1/4 (1.25) as one of the legs wouldn't count, even if the other legs take the total odds well past 1/2 (1.5).
Only your first bet can qualify, and so if your first bet is one of the following, you'll miss out on the free bets.
A bet on a specials market
A Tote or Pools bet
A bet placed with a price boost
A bet you cash out
The place part of an each-way bet
An acca with any leg shorter than 1/2 (1.5)
A bet with a stake under £10
Any bet after your first one
Your deposit can also cost you the offer, as a first deposit with PayPal, Skrill, Neteller, Paysafe, a prepaid card or one of the excluded debit cards won't qualify, even if your bet does.
The £50 in Ladbrokes free bets is split into 5x £10 free bets, and two of them can only be used on Bet Builders. Each free bet has to be used in full, and so you can't split a £10 free bet into two £5 bets.
Free bet | Value | Can be used on |
5 x football Bet Builder free bet | £10 | Any football Bet Builder market |
Your football Bet Builder free bet can go on any football Bet Builder market, which lets you combine several selections from the same match into one bet. Our Bet Builder tips page has the day's Bet Builder picks from our tipsters, and you can use them as a starting point for this free bet.
Below, you'll find an example of how a Bet Builder on Everton v Chelsea could look.
Chelsea to Win
Both Teams to Score
Over 8.5 Corners in the Match
All three selections need to land for the Bet Builder to pay out, and as with every Ladbrokes free bet, the £10 stake won't be included in your returns.
There are a few restrictions that apply to all six free bets, and these are the ones that could catch you out. The 7-day expiry is the one most likely to catch you out, as the clock starts as soon as the free bets are credited to your account.
eSoccer, greyhounds, virtual sports, Tote and Pools are excluded
Each free bet has to go on a separate market
They expire 7 days after being credited and won't be reissued
They can't be cashed out or swapped for cash
The £10 stake isn't returned, even if the bet is made void
The Ladbrokes offer is advertised as £50 in free bets, but as the £10 stake isn't returned on any of them, what you'll get back from a winning free bet is the winnings only.
A £10 free bet on Leeds to beat Man Utd at 2/1 (3.0) would return £20 if Leeds win, which is £10 less than the £30 a £10 cash bet would return.
Our tipsters post football tips every day on the Andy's Bet Club Tips Hub, and our Bet Builder tips cover the day's games if you're looking for somewhere to use your £10 football Bet Builder free bets.
If you'd rather build your own, each game in our Match Centre has team and player stats that you can use to pick your selections.
Below, you’ll find how the Ladbrokes sign up offer compares with the Coral, William Hill and Paddy Power sign up offers.
William Hill also have minimum odds of 1/2 (1.5), and you’ll need to bet £10 to get £40 in free bets, which is another strong sign up offer to consider.
In return, the £40 comes as 4 x £10 free bets that can go on any sports market apart from virtual markets, with none of it set aside for Bet Builders. They also expire after seven days, and deposits with PayPal, Paysafecard, Skrill or Neteller won’t qualify, which is the same as Ladbrokes.
Paddy Power are another bookmaker that offer £50 in free bets to their new customers, although you'll have to place a qualifying bet on a selection with minimum odds of 1/1 (2.0).
Their free bets last 30 days, which is more than four times as long as the 7 days Ladbrokes give you, although they can’t be used on full-cover multiples such as a Yankee or Lucky 15.
Coral are also owned by Entain, and their Bet £10, Get £50 offer mirrors Ladbrokes’, with the same £10 qualifying bet at 1/2 (1.5), the same 5 x £10 split and the same 7-day expiry.
Once you've used your free bets, Ladbrokes have plenty of promotions for existing customers, and we've put the football offers first.
Acca Insurance covers football accas with five or more legs, each at 1/10 (1.1) or bigger, with combined odds of 3/1 (4.0) or bigger.
If just one leg lets you down, you'll get your stake back as a free bet of up to £10, and it applies to your first qualifying acca each day.
You'll get one Odds Boost token a day to use on a bet of your choice, and the boosted price covers the first £50 of your stake.
The token expires at 23:59 on the day it's credited, and Ladbrokes also have separate Price Boosts on selected markets.
On selected matches, 2Up & Win pays your bet out as a winner if your team goes two goals ahead, even if they don't go on to win the game.
1-2-Free is Ladbrokes' free-to-play predictor, where you predict the correct scores of selected matches for a share of the prize pot. You can enter once a week, and entries close at the first kick-off of the selected matches.
Ladbrokes have Best Odds Guaranteed on UK and Irish horse racing, which pays you out at the starting price if it's bigger than the odds you took. There are also Extra Place Races on selected races, where Ladbrokes pay out on more places than usual on the each-way part of your bet.
The Ladbrokes sign up offer is really standing out to me for one reason, and it's the 1/2 (1.5) minimum odds.
Sky Bet, Paddy Power and BoyleSports all need your qualifying bet to be 1/1 (2.0) or bigger.
That means a favourite priced between 1/2 (1.5) and evens counts here, where it wouldn't with any of those three.
I know what you're thinking. Five £10 free bets sound fiddly next to a single £50 free bet.
Another factor I really like here is the Football Bet Builder free bet, as a £10 Bet Builder at 10/1 (11.0) would return £100.
The 7-day expiry is the weak spot for me, as Paddy Power give you 30 days and Sky Bet give you 14. I'd sign up in a week with plenty of football on, so you're not rushing to use all six before they expire.
The deposit rules are where I'd be most careful, as a first deposit with PayPal, Skrill, Neteller, Paysafe, a prepaid card or one of the excluded debit cards rules you out. For a £10 bet at 1/2 (1.5), I feel it's one of the easier welcome offers to qualify for at the moment.
✅ Low minimum odds: 1/2 (1.5), against 1/1 (2.0) at Sky Bet, Paddy Power and BOYLE Sports.
✅ No promo code: the free bets are applied once your first bet qualifies.
✅ UK and Ireland: customers in the Republic of Ireland get the same offer in euros.
❌ 7-day expiry: Paddy Power give 30 days and Sky Bet give 14.
❌ Payment exclusions: PayPal, Skrill, Neteller, Paysafe, prepaid card and certain debit card deposits don't qualify.
❌ First bet only: if your first bet doesn't qualify, you can't try again.
Ladbrokes Sign Up Offer - Andy’s Expert Rating: 4/5
The answers below cover claiming the offer, the promo code, deposit methods, the free bets and withdrawals.
Sign up through the link on this page, deposit at least £10 with an eligible debit card within 14 days, and make your first bet £10 or more at odds of 1/2 (1.5) or bigger. You'll then get 5 x £10 free bets.
No, you won't need a Ladbrokes promo code or bonus code, as the Bet £10, Get £50 in free bets offer is applied once your first bet qualifies.
You'll need to stake at least £10 at odds of 1/2 (1.5) or bigger, and if your first bet is an acca, every leg needs to be 1/2 (1.5) or bigger.
No, deposits with PayPal, Skrill, Neteller, Paysafe, prepaid cards and certain debit cards won't qualify for the Ladbrokes welcome offer, and so an eligible debit card is the simplest way to make your first deposit.
You'll have 14 days from registering your account to deposit and place your qualifying bet, and bets placed after that won't count.
Ladbrokes' terms say you'll receive the 5 x £10 free bets once you've placed your qualifying bet. If they haven't arrived, check that your first bet met the qualifying criteria, then contact Ladbrokes' customer support team.
The free bets expire 7 days after they're credited to your account, and Ladbrokes won't reissue them once they've gone.
No, you can't cash out the free bets, and if you cash out your qualifying bet, it won't count towards the offer.
No, the £10 stake isn't included in your returns, and so a £10 free bet at 2/1 (3.0) returns £10. You won't get the stake back if the free bet is made void either.
Yes, one of the six free bets can only be used on a football Bet Builder, and another can only be used on a horse racing Bet Builder. The other four can go on any sports market apart from eSoccer, greyhounds, virtual sports, Tote and Pools.
Yes, you can sign up and claim the offer on the Ladbrokes app, and the same terms apply as on the website.
No, the offer is only for new customers who haven't deposited with Ladbrokes before. Existing customers can use promotions such as Acca Insurance, the daily Odds Boost and 1-2-Free.
No, Ladbrokes don't have a Super Sub feature, and under their football rules, a player selection in a Bet Builder is void if that player doesn't start. You'll find the bookmakers we rate for Bet Builders on our best Bet Builder betting sites page.
You can withdraw to a debit card, which takes one to three banking days, or by bank transfer, which takes two to four banking days, and Ladbrokes don't charge a fee. Visa Fast Funds withdrawals land within four hours, and withdrawals under £5 have to go through customer support.
Yes, Ladbrokes is licensed by the UK Gambling Commission under account number 54743, and it's operated by LC International Limited, which is part of Entain plc.
A £10 qualifying bet is a small outlay, but it's still worth deciding how much you're happy to spend before you make your first deposit. As a UK-licensed bookmaker, Ladbrokes have to give you tools such as deposit limits, time-outs and self-exclusion, and they're part of GAMSTOP, which lets you self-exclude from every UK-licensed gambling site at once.
Ladbrokes' terms also say they can place safer gambling restrictions on your account, and those restrictions could stop you completing the offer. If you need advice or support, you'll find it at GambleAware.
Yes, Ladbrokes is licensed by the UK Gambling Commission, and you can check that licence yourself on the Commission's public register. Ladbrokes is operated by LC International Limited, which holds UK Gambling Commission account number 54743 and is also licensed by the Government of Gibraltar, where it's registered.
LC International Limited is part of Entain plc, which also owns Coral, and Ladbrokes have been taking bets since 1886. At this moment in time, the Ladbrokes app is rated 4.7 out of 5 from more than 100,000 ratings on the App Store.